Company News

Arden Acquires Fragrance Trademarks from Claiborne

Curve, other scents are part of $58 million cash deal.

As part of its efforts to de-leverage the company, Liz Claiborne Inc. has amended its long-term license agreement with Elizabeth Arden via a $58.4 million cash deal allowing Elizabeth Arden to acquire the trademarks for the Curve fragrance brands and selected other smaller fragrance brands.

The amendment also includes a lower effective royalty rate associated with the fragrance brands that remain under license, including Juicy Couture and Lucky Brand fragrances, reduces the future minimum guaranteed royalties for the term of the license, and requires a pre-payment of certain royalties, according to the company.


Elizabeth Arden, in releasing its fourth quarter and fiscal 2011 results, said it expects the transaction to be modestly accretive to earnings for fiscal 2012 and more accretive beginning in fiscal 2013.

“We believe this transaction allows us to increase our investment behind these brands and accelerate their growth, particularly internationally,” noted E. Scott Beattie, chairman, president and CEO of Elizabeth Arden.

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